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In the highly competitive SaaS landscape, selecting the right interactive demo platform can play a pivotal role in the success of your marketing, sales, and customer success teams. This article offers a detailed comparison of three leading platforms—Walnut, Demostack, and Fable—providing insights to help you make an informed decision based on features, pricing, and overall value.

What you'll learn:

  • How Walnut, Demostack, and Fable stack up against each other.
  • An overview of the main strengths and weaknesses of each platform.

Comparison at a glance

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Demostack

Demostack

Demostack is a demo automation tool that mirrors your product, offering an authentic and immersive demo experience. It's particularly useful for enterprise sales teams needing to conduct live demos or provide detailed demo assets to potential customers.

Demostack Pros

  • Cloning technology: Demostack’s ability to mirror your product simplifies the process of keeping demos updated with every new product version.

  • AI data generator: Generates realistic data to make your demos more lifelike and compelling.

  • Customizability: The platform provides robust customization, letting sales teams adjust demos according to individual customer needs.

Demostack Cons

  • High maintenance: Each product update requires significant resources to ensure the cloned demo is up to date.

  • Expensive pricing: The pricing structure is steep, with both platform and user-based fees adding to overall costs.

  • Limited analytics: Though improving, Demostack’s analytics aren’t as comprehensive as many users would like.

Exploring alternatives to Demostack

With a slow implementation process, less flexibility, and steep pricing (starting at $30,000 per year), many growing teams may prefer to seek alternative platforms.

Walnut

Walnut

Walnut is designed for sales teams to create fully interactive, clickable demos for live presentations or follow-ups. Its no-code interface makes it easy to customize demos, helping teams to better engage prospects.

Walnut Pros

  • Collaborate with prospects: Walnut’s interactive demos let prospects comment and collaborate directly within the demo, fostering engagement and dialogue.

  • Personalization features: Walnut allows for personalized demos that are crafted to suit the specific needs of individual prospects.

  • Reusable templates: Sales teams can quickly create and customize demos for various prospects by using Walnut’s demo templates.

Walnut Cons

  • No free trial: Walnut doesn’t provide a trial option, which makes it difficult to evaluate the platform without committing to a purchase.

  • Complex for simple use cases: For teams just looking to create basic demos, Walnut’s feature set might feel overly complex.

  • Steep learning curve: The platform can be tricky to learn for new users, especially given its comprehensive set of features.

Exploring alternatives to Walnut

The lack of a free trial, combined with a high learning curve and costs starting at $10,000 per year, could lead teams to explore alternative options.

Fable

Fable is designed for both marketing and sales teams, offering customizable interactive demos that increase engagement and simplify the sales process. With its seamless integrations and advanced analytics, Fable is a comprehensive solution for improving sales performance.

Fable Pros

  • AI demo co-pilot: Fable’s Quilly AI can help you create demo content in minutes, generate branding-based themes, support different languages, and automatically build demo modules.

  • Free to start: Fable’s free plan lets users get started by creating a fully interactive demo in just five minutes.

  • No need for engineering support: Fable allows marketing and sales teams to independently create and manage demos, eliminating the need for engineering involvement.

  • Wide integration options: Fable integrates easily with popular platforms like HubSpot, Salesforce, Mailchimp, and Pipedrive, ensuring seamless data management across teams.

Fable Cons

  • Limited user seats: Fable limits the number of available user seats, which might not be ideal for larger teams.

  • Product replication: Fable generates a demo replica of your product, restricting direct modifications to the live product during demos.

Feature comparison

Free trial

  • Fable: Offers a 14-day free trial on all plans, as well as a free option to create a single demo.

  • Demostack: Does not offer a free trial.

  • Walnut: Does not provide a free trial.

Engineering effort

  • Fable: Requires no engineering support—users can create their first demo in under five minutes.

  • Demostack: Requires significant engineering effort to set up demo environments.

  • Walnut: Also requires engineering resources for initial setup.

Setup time

  • Fable: No setup time—users can sign up and begin creating demos immediately.

  • Demostack: Takes several weeks due to the involvement of engineering teams from both the company and Demostack.

  • Walnut: Setup is handled by Walnut’s team, delaying the process until the account is ready.

AI demos

  • Fable: Quilly AI can assist with demo creation, including auto-generating content, themes, and modules.

  • Demostack: No AI demo features.

  • Walnut: Provides AI-powered demos to assist sales teams.

Why choose Fable

Fable offers a fast, intuitive way to create interactive demos without requiring technical expertise. With its AI co-pilot, users can rapidly create demos, complete with content and branding, in less than five minutes. The platform’s comprehensive analytics help teams track user engagement, ensuring that demos are optimized for success.

Fable’s free plan enables teams to start building demos immediately, and the platform’s seamless integration with popular tools makes managing demo data simple. If you need a flexible, easy-to-use platform with powerful customization options, Fable is the ideal solution.

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Conclusion

When choosing an interactive demo platform, it’s essential to match your decision to your specific needs. While Demostack and Walnut offer distinct advantages, Fable’s AI-driven capabilities, customization options, and robust analytics make it an excellent choice for businesses aiming to create high-impact demos.

Choosing the right interactive demo platform

  • Choose Fable if you need a highly customizable platform for creating AI-powered demos with advanced analytics and seamless integrations to engage prospects and drive conversions.

  • Choose Demostack if you need an accurate product clone for live demos and leave-behind materials, particularly suited to enterprise sales teams.

  • Choose Walnut if you require a sales-driven platform that enables personalized, no-code demos for live presentations and follow-ups, helping to streamline your sales process and improve engagement.

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