About Storylane
Storylane is a popular interactive demo platform that lets you create demos without any support from engineering teams. It allows you to create screenshot demos as well as HTML demos depending on your use case.
However, the lack of a free trial for its primary HTML demo product and higher pricing might prompt a search for an alternative product. With a pricing that starts from $500/month ($100/month/user with a minimum of 5 users) for its HTML demo platform, it can become hard to take a decision even without having an option to try the product out in the first place.
If you are on the lookout for a demo platform that can offer much more coupled with competitive pricing structures, do consider these Storylane alternatives listed below.
Top Storylane alternatives
Fable
Best suited for: Marketing & Sales teams of all sizes
Fable is the easiest-to-use demo platform that helps marketing & sales teams to create stunning interactive demos in 5 minutes.
Demo capabilities: Screenshot & HTML Demos
Pros:
AI demo co-pilot: Build demos in less than 5 minutes, generate the right content automatically, switch between languages, create personalized themes to match your branding, and have modules built for you—all from simple prompts.
Start for free: With Fable’s free plan, it only takes 5 minutes to create your first interactive demo.
Deep customizations: With Fable’s on-screen HTML customization, teams can edit/hide/blur/delete any element in their demo. This makes it a powerful tool for all go-to-market teams.
Advanced analytics: With demo-level and user-level analytics, funnel drop-offs, lead activity, and others, Fable has a robust analytics dashboard that gives you all the necessary insights.
Cons:
No unlimited user seats.
Creates a replica of your product and does not allow direct edits/ customizations to your live product.
Pricing: Fable allows you to start with their free plan. Paid plans start from $40/user/month.
Also read: Why GTM teams choose Fable over Storylane
Navattic
Best suited for: Marketing teams in growing SaaS companies
As one of the earlier companies to enter the interactive demo space, Navattic is purpose-built for marketers to create quick product tours.
Demo capabilities: Screenshot & HTML demos
Pros:
No engineering support needed: Navattic demos can be created without having to involve resources from your engineering team.
SEO optimized demos for marketing teams: Since the focus of Navattic is on marketing teams, their demos are more SEO optimized which makes it easy for GTM members.
Integrates with marketing tools: Navattic integrates with the likes of Marketo, Mixpanel, and Google Analytics, among others to make it easy for marketing teams to push data to their preferred tools.
Cons:
No free plan or a free trial: Before choosing to try Navattic, you must book a demo with their sales team to learn more. There is no option for you to start for free.
No demo hub/ demo center: With marketing teams embracing interactive demos, it has become more important than ever to have demo centers to show multiple demos. Navattic does not have this option yet.
Steep learning curve: Getting started with Navattic requires a learning curve unlike a few other platforms available in the market today.
Pricing: Starts from $500/month paid annually.
Tourial
Best suited for: Marketing teams in growing SaaS companies
Similar to Navattic, Tourial is used by marketing teams to create product tours. Marketers use Tourial’s demo center to showcase multiple product tours in a single landing page.
Demo capabilities: Screenshot & HTML demos
Pros:
Create demo centers: Marketing teams can allow website visitors to choose their own journey based like use case, industry, and persona.
Integrates with marketing tools: Tourial integrates with the likes of HubSpot, Marketo, among others to make it easy for marketing teams to push data to their preferred tools.
Cons:
No fixed pricing: Tourial’s pricing depends on the features that you intend to use in the platform, your team size, and many other factors.
Has a learning curve: Getting started with Tourial requires a learning curve unlike a few other platforms available in the market today.
Limited Analytics capabilities
Pricing: Starts from $600/month paid annually.
Demoboost
Best suited for: Pre-Sales teams in mid-market companies
Demoboost is best suited for pre-sales teams to create demos and enable their AEs for their demo calls.
Demo capabilities: HTML demos
Pros:
Live demo features: Ability to speaker notes, collaboration features, among others.
Multiple integrations with the likes of HubSpot, Clearbit, Slack, and Google Analytics.
Cons:
Has a learning curve as it requires some coding effort to be able customize demos.
Some customer reviews highlight issues like unexpected lags, shutdowns, and resets.
Pricing: Starts from $800/month paid annually.
Walnut
Best suited for: Sales teams in large companies
Walnut is demo platform with a clear focus on sales teams. Their use cases are for teams to share these clickable demos post calls as leave-behinds or use them during live demos itself.
Demo capabilities: Screenshot & HTML demos
Pros:
Collaborate with prospects: Walnut allows your prospects to comment and collaborate within the demos shared by you.
Host of advanced features: These help sales teams to create personalized demos for all their prospects.
Demo templates: Sales teams can create demo templates which can then reused by individual AEs on the team to personalize demos for their prospects.
Cons:
No Free trial: Unfortunately, Walnut does not have an option for you to try before you make a purchase.
Unnecessary complexity: For creating simple demos on a day-to-day basis, the platform can become complex for users.
Steep learning curve: Getting started with Walnut requires a steep learning curve owing to the complexity.
Pricing: Starts from $750/month paid annually.
Reprise
Best suited for: Sales teams in enterprise companies
Reprise is famed for its Reveal product that is used by Enterprise sales teams to create demo environments instead of POCs.
Demo capabilities: Sandbox environments and HTML demos
Pros:
Robust APIs: Their API infra allows developers to work on complex use cases & build advanced functionalities.
Offline Demos: Reprise allows teams to showcase sandbox demos in trade shows and events with their offline demos.
Enterprise grade security: With SOC2 compliance, GDPR, and CCPA compliance - Reprise offers the best in class security standards for demo platforms.
Cons:
Requires significant effort from your engineering team: Implementing Reprise for your team requires significant effort from your developers.
Requires a learning curve: Getting started with Reprise requires a learning curve unlike a few other platforms available in the market today.
Limited analytics capabilities
Pricing: Starts from $2500/month paid annually.
Testbox
Best suited for: Sales teams in enterprise companies
Testbox is preferred by teams looking to create data filled POCs that can be shared with their prospects.
Demo capabilities: Sandbox environments
Pros:
Up to date demos: Since Textbox is a live instance of your product, you’ll not have to worry about making any changes to your demo with every new product release.
User level analytics: Their advanced analytics allows you to get timely insights on your prospect behavior.
Pre-configured data sets: AEs can choose from already created custom data sets that can be used to show prospects coming from varied industries.
Cons:
- Requires significant effort from your engineering team: Implementing Textbox for your team requires significant effort from your developers as this is more of a live instance.
Pricing: Starts from $3000/month paid annually.
Demostack
Best suited for: Sales teams in enterprise companies
Demostack is a demo automation software that creates a clone of your product. Enterprise sales teams use Demostack for their live demos & leave-behinds.
Demo capabilities: Sandbox environments
Pros:
Quick implementation: No need to involve your engineering team as Demostack clones your product using their cloning tech.
AI data generator: Generate realistic data that can be used in your demos.
Cons:
Limited integrations
Extremely high maintenance: Since Demostack clones your product, there is a significant effort that needs to be put in every time your product has an update or a release.
High costs that include a combination of a platform and user based licensing.
Pricing: Starts from $2500/month paid annually.
Saleo
Best suited for: Sales teams in enterprise companies
Saleo is a sales demo platform that helps teams create customized demos for sales calls. It does this by creating an overlay on top of your product.
Demo capabilities: Live Demos
Pros:
Create an overlay on top of your product to customize demos before every sales call.
Customize your product with Saleo’s chrome extension without any cloning efforts.
Cons:
Limited to sales teams alone & does not help marketing and customer success teams.
Data modification cannot be done without Saleo’s team. This is a big drawback if you’re a sales team looking to modify data in your demos.
Extremely high maintenance: Since Demostack clones your product, there is a significant effort that needs to be put in every time your product has an update or a release.
Pricing: Starts from $3300/month paid annually.
Supademo
Best suited for: Small teams on a budget
Supademo is a good tool for creating quick screenshot demos. These can be used for internal purposes or in your website.
Demo capabilities: Screenshot demos
Pros:
AI features: Supademo’s AI features make it much quicker to create simple demos.
Demo branching: This allows users to choose their own demo journey.
Export demos: For teams looking to use these demos in onboarding, you can also export these demos.
Cons:
Limited integrations: Does not integrate with the likes of Marketo, Segment, among others.
Limited flexibility considering they offer only screenshot based demos
Minimal customizations since Supademo does not capture the HTML and CSS elements.
Pricing: Paid plans start from $36/user/month
Arcade
Best suited for: Small teams looking to create video demos
Arcade is an entry-level demo platform that can be considered more as an alternative to Loom.
Demo capabilities: Video demos
Pros:
Ability to add multimedia content like audio, background music, images, among others to keep users engaged.
AI-generated copy: Arcade’s AI-generated copy saves time and makes it easy to create your initial demos.
Export as a GIF or MP4: Since these are video demos, users can export these MP4 files if needed.
Cons:
Limited flexibility considering they offer only video based demos
Limited analytics and customization options
Lack of interactivity as their demos are video based and not HTML capture based.
Pricing: Paid plans start from $38/user/month.
Comparison table
Conclusion
In conclusion, the best way to choose a Storylane alternative is to try before you buy. We recommend you to go with the best product that can do justice to your use case and gives all that you need. Interactive demos are now a critical part of a GTM team, and hence it is extremely important to choose the right partner in your growth journey.
And if it helps, here are our top three picks as alternatives to Storylane:
Navattic: Best suited for Marketing teams looking to create product tours
Fable: Best suited for Marketing & Sales teams looking for an all-in-one demo platform
Tourial: Best suited for Marketing teams looking to create product tours Marketing teams in growing companies looking to create demo centers